Personal Branding Photographer Liverpool

You have only seven seconds before someone makes a judgement.

Your images play a crucial role in how you portray your personal brand to your clients and potential clients, allowing you to influence them positively, which is why personal branding photography can have such a massive impact.

Professional photos are an asset and will serve you for years to come. Having a bank of on brand, professional, memorable and bespoke images will not only save you time, it will attract more of the right clients.

Prices start from £499 for a bespoke, one hour, mini personal brand shoot. For half day and full day personal brand shoots, please contact me for more information.

BESPOKE

I will get to know you so I can truly reflect your values and aspirations in the imagery. Your brand is unique; your photographs should show this. I will reflect both your business and individuality, helping you to become a personable face for your company and stand out from the competition.

AUTHENTIC

The conscious decision to use photographs for your business means that you want to showcase yourself as the face of the brand, an expert in your field. Using images that perfectly illustrate you as part of your brand ensures you are making the best impression possible.

VISIBLE

Having high quality images available to hand that accurately represent your business and brand is invaluable. It provides you with unique photographs that can be used across all touchpoints for your business including social media and marketing, helping you to stand out from your competitors.

STAND OUT

Attract the attention of your target clientele by standing out from the competition and consistently showing your business. I will get to know you and your vision, so that your images will represent your business and goals. A personal branding shoot will provide you with a selection of imagery that is authentic, recognisable and a true reflection of your values.

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TELL A STORY

Your photos should be able to tell your story and have an immediate positive impact on people, causing them to have a good first impression about you and your business; create an affinity with you and with your customers that goes beyond your brand name. Meaningful branding is all about authenticity, creativity, consistency, and expressing your true core values to your audience.

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SOME EXAMPLES OF MY PERSONAL BRANDING PHOTOGRAPHY

Yoga Studio
Personal Branding Photography for Zen House Yoga.

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British Royal Family
Royal Photography for The British Royal Family.

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PERSONAL BRANDING PHOTOGRAPHY FAQs

What is personal branding photography?

Personal branding helps to identify you as part of your brand beyond the logo or business name; it helps connect you to your target audiences and build relationships. It’s about presenting yourself in a way that positively influences your audience by showing the target messages and meaning behind the brand. Photography helps to visually show your brand story, catching their attention to be guided through the process of becoming a customer.

What if I can't describe my personal brand?

This is not a problem; I am here to help. You’ll know who your ideal customer is and how best to find and captivate that audience. In our planning, we’ll start here and I’ll ask questions to delve deeper into your brand so we can capture the essence of your personal brand in images.

What if I don’t like having my photograph taken?

I completely understand that not everyone is keen to have their photograph taken, but it is a necessary part of your presence online. I endeavour to make my clients feel as comfortable as possible throughout the entire process and will encourage you with gentle direction. I will advise you on positions and postures, creating natural and flattering stances that reflect you at your best. Many of my previous clients have begun the shoot very shy and become more comfortable throughout, resulting in beautiful, natural looking imagery.

Where will my shoot take place?

For personal branding shoots, your work location may provide valuable insight to your business and help to create natural imagery in your day-to-day environment, a true reflection of your brand. The location will represent you, so throughout the planning process we will discuss your business and decide on places which reflect you. I understand that your real-life work environment may not be suitable to take imagery in, or reflect the message of your brand, there are options to hire out locations such as offices and hotels which tend to be perfect for business focused individuals. For a more relaxed and candid feel, we can even shoot within local cafés and restaurant, the great thing about shoots is they can be flexible.

What should I wear?

Everybody has their own unique style; it helps to identify your personality. We will chat to discuss the colour and style of the clothing for your shoot and how this may be a representation of your brand, I will also make sure that whatever you wear suits you. As as result of your shoot, you will end up with a bank of images that you can use throughout your marketing, usually I encourage multiple outfits so you have options when choosing images giving you different looks.

Jacqueline Ferguson has rare qualities as a portrait photographer. She immediately put me at my ease and made me feel confident and special. Because she is such a brilliant communicator she knows how to get people to relax and reveal their true selves, which she then captures superbly in her photography. I felt very involved and consulted throughout, including the selection and processing of the final photos. Her beautiful new studio in Liverpool is such an inspiring space that she can be assured of my patronage forever. I could not be more delighted with the pictures for my website. I think she’s an alchemist.

Ian Rasmussen

I worked with Jacqueline on the property launch of our project in Portugal, she has a natural talent for getting the best out of any occasion, with all our associates and guests made to feel special. I would have no hesitation in recommending Jacqueline to anyone.

Richard Capp

An excellent experience from first contact to receipt of photos and everything in between. Jacqueline is truly an expert – swift to respond to initial contact, welcoming and putting at ease plus taking great shots. Thrilled to wholeheartedly recommend her photography services.

Mary Bonne

Cirkle have been a client of Jacqueline’s for a number of years. She’s highly professional, and her distinctive style is sympathetic to the individual as well as reflective of each brief. It’s a testament to the quality of her work that a great number of Cirkle employees past and present still use her headshots for their professional social media profiles.

Ruth Kieran

Jacqueline is a great lady and a talented photographer who captures the event or occasion with skill and sensitivity. I have used Jacqueline on multiple occasions over the years and I would recommend her highly.

Michele Mcgraph

I contacted Jacqueline when I needed some fresh and exciting branding shots for my new joint venture. We had such a great time – it was fun and insightful. We found it very easy to relax and Jacqueline brought the best of us on camera. We were very happy with the images.

Jo Baldwin-Trott

I can’t recommend Jacqueline highly enough ! She has photographed events for me on many occasions at my boutique Jak & Liza, capturing the models and the atmosphere in the most accurate way. I have also had my professional headshots taken at the studio and can honestly say the whole experience was remarkably relaxed and professional.

Samantha Kenwright

Having revamped my business here at Crescent Lodge Dental Practice, Clapham, we updated our website and Jacqueline shot all our photography of the premises and team. Her photos captured the warmth and personality of the team. She worked with our web team allowing a quick efficient transition to the new website. We’ve booked her four times over the years. Jacqueline is reliable, creative, and helpful, I would highly recommend her.

Dr. John Swift

I asked you to take some business headshots I could use as part of my new business branding. The session itself was great as you really put me at ease, helped me ‘pose’ and relax for the shoot. The results are amazing. I was initially only going to come away with one or two photos, however, they were all so great I took more than planned. I have also had great comments from business colleagues and friends when they see my profile pictures. It was fun, relaxing, and professional.

Jean Gibson

I am delighted with the professional photos that Jacqueline has produced. Images are a vital part of my business and these have been widely used in my social media and web-based work. Jacqueline also made me feel comfortable in the photoshoot. Highly recommended!

Jenny Philip